Hey, I’m Maddy.
UX Designer and Problem Solver
I specialize in designing complex enterprise and public-sector products into intuitive, accessible experiences. I work end-to-end—from discovery to delivery—balancing user needs, business goals, and technical constraints.
Featured case studies
WSIB Expense Submission
Moving six complex PDF forms into a single, guided digital flow that improves clarity for users and enables automation for backend processing.
Unified six fragmented PDF expense forms into a single, guided digital submission experience
Designed bulk expense submission and real-time reimbursement tracking to reduce effort and inquiry volume
Improved operational efficiency by enabling structured data capture, automation, and clearer validation
AI Scope Guard
AI Scope Guard helps teams recognize scope growth as it happens, not after deadlines slip. By surfacing clear, explainable insights, it supports intentional decisions without enforcing control.
Track how tasks evolve over time to make changes easy to understand and explain.
Surface insights only when patterns matter, reducing noise and alert fatigue.
Provide a clear, non-technical summary of scope impact for alignment and communication.
Offgrid Expedition
Simplified the group booking and payment experience by improving clarity, flexibility, and coordination across travelers.
Flexible group payment flows with multiple completion paths.
Improved transparency through a shared group payment management dashboard.
Reduced booking delays by supporting partial and follow-up payments.
About Me
Hi, I’m Maddy Pourhossein, a UX designer who believes thoughtful design begins with understanding people and the systems they interact with. I’m passionate about using design thinking to simplify complexity and create experiences that feel clear, accessible, and meaningful.. Learn more